Communications Manager - Sports (National and International), Cape Town, South Africa

Overview:

Our client is a professional players' association and union dedicated to athlete welfare, advocacy, and career development. It provides resources like legal and financial support and works with various stakeholders to promote the sport's growth and sustainability. They are seeking a communications Manager to join their team.

Purpose:

Responsible for the management of communications with all our clients' members, sponsors, and stakeholders, ensuring that our client is presented as a strong and respected brand within the sporting industry. The person Is responsible for brand and marketing management which includes the design of marketing materials, maintenance of social media and our client's website and the drafting of all media releases.

Key Areas:

Strategic Planning:

• Developing comprehensive, multi-channel marketing strategies.
• Working with internal teams, external agencies, and stakeholders to coordinate initiatives.
• Manage agreements and budget for the communications department.

Communications:

• Manages our client's communication with stakeholders which includes members, player agents, sponsors, across all platforms.
• Responsible for managing all internal communications.
• Identifies and strengthens player communication opportunities on all platforms.

Social Media

• Responsible for the management, content development and update of all our client's social media platforms including X (twitter), Instagram, Facebook and LinkedIn.
• Monitors all player and industry social media activity.

Website:

• Responsible for the management, content development and updating of all our client's website, which includes monitoring all website activity

Media:

• Grows and develops strong relationships with media and manages all our client's media requests.
• Manages all of CEO's media.
• Drafts, provides input and distributes our client's media releases.
• Develops proactive media strategies to deal with various key issues with consultants.
• Monitors our client's related news and sport related news and captures media-related content on all online platforms.

Brand:

• Responsible for the design of all our client's marketing-related material including PowerPoint templates etc.
• Builds and increases our client's brand awareness to all stakeholders including current members, potential future members and the public.

New Initiative:

• Continuously develops new online and application initiatives.

Technical Skills

• Knowledge of and interest in sport, international and local
• Proficiency with communication platforms, media tools, and reporting software
• Strong copywriting and content production skills
• Project management capability

Core Competencies

• Excellent written & verbal communication
• Stakeholder influence and relationship-building
• Results-driven mindset and strong problem-solving
• Ability to adapt in a fast-paced, change -driven environment
• Strong teamwork and leadership
• Work independently
• Must have a passion for sport

Qualifications and Experience

• Bachelor's Degree or Advanced Diploma in Communications, Public Relations, Journalism, Marketing, or related field
• 5+ years public relations & media communications experience
• Experience across social media and print media