Klaviyo Designer, Cape Town

Overview Job Title: Klaviyo Designer (Email&CRM)

Location: Cape Town, South Africa (Hybrid/Onsite preferred)

Job Type: Full-Time | Permanent

Experience Level: Mid-level (2-3 years)

About the Role We are seeking a talented and creative

Email Designer with expertise in Klaviyo and Figma

to join our growing digital marketing team. The ideal candidate will have 2-3 years of hands-on experience designing and building email campaigns within

Klaviyo , and a strong background in

Figma

for layout and visual design.

This role is ideal for a self-starter who thrives in a fast-paced environment and is passionate about creating beautifully crafted, conversion-driven email content.

Key Responsibilities

Design visually engaging email templates

using Figma, in line with brand guidelines and campaign strategy.

Build and implement responsive email campaigns in Klaviyo , ensuring cross-device compatibility and optimal user experience.

Work closely with the CRM Manager, copywriters, and marketing team to translate campaign briefs into actionable email sequences.

Apply

email marketing best practices , including CTAs, layout hierarchy, and image optimization.

Create and manage

Klaviyo flows , including automation, segmentation, A/B testing, and personalization logic.

Maintain and enhance

design systems

for email components and reusable assets in Figma.

Monitor and report on email performance (open rates, click rates, conversion), making design-led improvements where appropriate.

Stay updated with

trends in email design , accessibility standards, and Klaviyo feature releases.

Required Skills and Experience

2-3 years of experience

designing and building emails specifically within the

Klaviyo

ecosystem.

Proficient in

Figma , with the ability to design polished UI layouts that are developer- and email-friendly.

Solid understanding of

email HTML/CSS

you dont need to code from scratch, but should understand how your design will render.

Experience designing for

mobile-first and responsive email layouts .

Familiar with

email marketing KPIs

and how to iterate on design to improve them.

Excellent attention to detail, consistency, and pixel-perfect execution.

Strong collaboration and communication skills.

Ability to manage multiple projects and meet tight deadlines.

Desirable (Bonus) Skills

Experience with

eCommerce platforms

like Shopify or WooCommerce.

Basic knowledge of

Klaviyo data structures

(tags, custom properties, event triggers).

Understanding of

GDPR

and email compliance.

Familiarity with

email testing platforms

like Litmus or Email on Acid.

Motion or interactive email experience using

animated GIFs

or

CSS transitions .

Salary Range Market-related and dependent on experience. This is a mid-level role, with salary typically ranging from

R25,000 R35,000 gross per month .

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