South Africa

Copy Writer, Cape Town

Copy Writer, Cape Town
Description
Our client is seeking a talented and versatile Senior Copywriter to join their creative team. This is an opportunity to take ownership of compelling, audience-first content across multiple channels– from brand campaigns to digital, CRM, and beyond. The successful candidate will bring both strategic thinking and a sharp editorial voice to every brief, while contributing meaningfully to creative direction and team culture.

Requirements

Minimum 5 years of copywriting experience within an agency or in-house creative environment

A strong and demonstrable portfolio showcasing work across a range of categories and formats

Exceptional command of written English; multilingual ability (including South African languages) will be advantageous

Proven experience writing for digital platforms, social media, and content marketing

Ability to work independently, take initiative, and thrive under tight deadlines

Relevant tertiary qualification in copywriting, communications, journalism, or marketing (preferred)

Familiarity with SEO principles and writing for search is advantageous

Key Responsibilities

Conceptualise and craft copy across ATL, BTL, digital, social, and CRM channels

Translate brand strategy and creative briefs into clear, engaging, and on-brand messaging

Collaborate closely with art directors, designers, and strategists throughout the creative process

Manage multiple projects and competing deadlines simultaneously without compromising quality

Mentor and guide junior copywriters, reviewing output for consistency and quality

Maintain, develop, and evolve brand tone of voice guidelines

Contribute meaningfully to pitches, presentations, and new business initiatives

Stay current with industry trends, digital best practices, and emerging content formats

Applications received without a portfolio will not be considered.

Only shortlisted candidates will be contacted.

Our client is an equal opportunity employer. We welcome applications from all suitably qualified South African candidates.

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Copy Writer has been posted in the Cape Town Marketing, Advertising & PR category on Locanto.

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