UX Designer, Cape Town

Senior UX Designer job vacancy in Cape Town. Join a premium travel business that is investing in its digital customer experience. This role is ideal for a UX professional who knows how to simplify complex user journeys, improve conversion, and create polished digital experiences that support a high‑end brand.

You will work across content‑rich and conversion‑focused journeys, helping shape a platform that turns interest into qualified enquiries. This role suits someone confident in Figma, user research, testing, and data‑informed design.

Salary: Up to R75 000 per month.

Duties and Responsibilities:

Shape and improve the user experience across the company’s digital platform

Design clear, intuitive user journeys that support engagement and drive qualified enquiries

Conduct user research and use behavioural insight to identify friction points and opportunities

Create wireframes, prototypes, and high‑quality UX solutions in Figma

Improve the structure and flow of content‑heavy pages to make navigation easier across devices

Work closely with developers, marketing, SEO, brand, and data teams to improve usability and performance

Contribute to a consistent design system across the platform

Use testing, feedback, and data to refine journeys and improve conversion over time

Help ensure the digital experience reflects the quality of the brand and the expectations of a premium customer base

Requirements:

Proven experience in UX design, product design, or a similar role

Strong portfolio showing user journey thinking and practical design execution

Experience working on websites or digital platforms with a focus on conversion or lead generation

Strong Figma skills, including prototyping and user flow design

Good understanding of user research, testing, and data‑led optimisation

Solid AI literacy and an understanding of how AI‑powered tools and changing search behaviour are shaping digital user journeys

Ability to balance user needs, commercial goals, and brand standards

Comfortable working across teams and taking ownership of UX decisions

Experience in travel, luxury brands, e‑commerce, or content‑rich digital environments would be an advantage

South African citizenship required

If you are a thoughtful UX professional who enjoys improving digital journeys and creating work that has a real commercial impact, we’d love to hear from you.

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