Product Marketing Manager, Durban

Product Marketing Manager

Reporting to: Head of Marketing

About the Role

We’re looking for a dynamic Product Marketing Manager to connect product, marketing, and sales — driving strategies that grow market share, increase revenue, and position our products for success.

This is a highly collaborative role where you will lead a team, shape product messaging, and take ownership of how our offerings are brought to market.

Key Responsibilities

Strategy & Go-to-Market

• Develop and execute product marketing strategies and plans
• Understand customer needs, buying behaviours, and market trends
• Define product positioning and messaging that resonates
• Lead product launches and go-to-market initiatives
• Monitor performance and optimise campaigns for impact

Collaboration & Enablement

• Work closely with Product, Marketing, and Sales teams
• Equip sales teams with tools, insights, and training
• Act as the internal product expert and brand ambassador

Leadership

• Lead and develop a high-performing Product Marketing Team
• Drive collaboration, performance, and continuous improvement

Growth & Analytics

• Identify new revenue opportunities and market segments
• Analyse customer journeys and campaign performance
• Deliver clear insights and reporting to support decision-making

Requirements

• Degree or Diploma in Marketing or related field
• Experience in Marketing, Brand, Communications, or Sales
• Proven leadership and team management experience
• Strong commercial acumen and analytical mindset
• Experience with CRM, marketing automation, and digital platforms

What You’ll Bring

• Strategic thinking with a hands-on approach
• Strong communication and stakeholder management skills
• A results-driven mindset and passion for growth

Why This Role

You’ll play a key role in shaping how our products are positioned, experienced, and grown in the market — with a direct impact on business success.