Product Marketing Coordinator (Slots), Durban

Job Description

Analytical Skills.

Computer Skills.

Responsibilities

Engage with Product suppliers and manage relationships with all product suppliers.

Maintain all current betting platforms by identifying shortfalls and introducing new features and solutions.

Identifying new innovations, promotions/ competitions, and ways in which to market your product.

Ensure enhancement of the Company product(s) and improving the functionality for the end users of these applications.

Competitor analysis reporting and market research.

Project lead product testing before releasing to live environment.

Market awareness and strong Relationship Management abilities.

Ability to work under pressure.

Management of various projects across the Ibranch Business.

Identify root causes of customer and audit queries and look at ways and initiatives to reduce specific customer/audit queries where appropriate, based on the nature of the query.

Assist and advise the business on what needs are to be met and dictate the flow and user interface to determine what the users must see by providing them with Business Requirement Documents.

Conduct quality assurance tests.

New business ideas and improving current business work practices.

Responsible for reporting on allocated product to the business as per operational requirements.

Work closely with various stakeholders to achieve objectives related to allocated product in order to achieve growth and visibility in the market place.

Develop and curate engaging content for social media platforms.

Assist in the development and management of social media platforms and influencer marketing strategy.

Manage and maintain a CMS system of Hollywoodbets with uploading of daily and weekly content..

Segmentation of market and aligning event and concepts for specific markets.

Campaign conceptualization and implementation in collaboration with Team Support.

Event management including planning, branding, and working with social media and marketing team for promotion

Regional specific campaigns and events roll out.

Identify branding and partnership opportunities as well as new business opportunities.

Branding rolls out (containers, taxi ranks, billboards, radio, newspaper etc.).

Consulting and collaborating with retail marketing on brand campaign.

Training on product and marketing campaigns.

Advise on improving promotions and personalizing for specific brands/outlets/markets.

Competitor and trend analysis to ensure brand remains innovative and ahead of competition

Drive promotions and events around company brand ambassadors.

Identify synergies to exploit for business growth and brand awareness.

Monitoring social pages on all platforms and ensuring content is always given to social teams

Reporting on all activities.

Any other ad hoc duties that might be required.

Qualifications

Product Knowledge.

1-2 Years’ experience in a marketing related position.

Driver’s License.

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