South Africa

Marketing&Brand Coordinator (Clothing), Durban

Marketing&Brand Coordinator (Clothing), Durban
Description
Marketing&Brand Coordinator (Clothing) Durban, South Africa | Posted on 15/04/2026

This role is responsible for supporting and executing customer experience initiatives, brand campaigns, and marketing strategies across digital, print, and in‑store channels. The successful candidate will play a key role in strengthening brand positioning, driving customer engagement, and contributing to overall business growth through effective omni‑channel marketing execution.

Key Responsibilities

Build and execute multi‑channel marketing strategies aligned to business objectives

Support the planning and execution of annual and seasonal marketing plans

Coordinate and execute brand campaigns, special projects, and consumer‑focused initiatives

Compile clear and effective marketing briefs for internal teams and external agencies

Collaborate with internal stakeholders including merchandising, creative, production, visual merchandising (VM), and e‑commerce teams

Liaise with merchants on campaign planning and maintain the marketing calendar

Manage relationships with suppliers and agencies, including briefing, coordination, and price negotiation

Oversee execution of in‑store and print marketing across all store formats, ensuring brand consistency

Work closely with VM teams to enhance in‑store customer experience within budget

Assist with budget preparation, tracking, and cost management

Monitor, analyse, and report on campaign performance and key metrics

Stay up to date with industry trends and recommend innovative marketing solutions

Requirements

Relevant qualification in Marketing, Brand Management, Communications, or related field

3–5 years’ experience in marketing coordination, brand management, or integrated marketing roles

Proven exposure to multi‑channel campaign execution (digital, print, and in‑store)

Experience within a retail marketing environment

Experience working with marketing agencies and external suppliers

Involvement in campaign planning, execution, and reporting

Familiarity with marketing calendars and seasonal campaign rollouts

Basic knowledge of digital platforms (Meta, Google, email marketing tools)

Proficiency in Microsoft Excel and PowerPoint

Advantageous:

Certifications in digital marketing or brand strategy

Solid understanding of brand building and customer experience principles

Strong coordination skills with the ability to manage multiple projects and deadlines

Confident stakeholder engagement across cross‑functional teams

Ability to compile briefs and support execution of marketing plans

Strong organisational and communication skills

Detail‑oriented with a focus on brand consistency

Ability to thrive in a fast‑paced retail environment

Proactive, energetic, and solutions‑driven

Creative mindset with strong commercial awareness

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Marketing&Brand Coordinator (Clothing) has been posted in the Durban Marketing, Advertising & PR category on Locanto.

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