Area Manager - KwaZulu-Natal, Durban, South Africa

Our client in the FMCG Industry is currently looking to employ an Area Manager, based in KwaZulu-Natal.

Requirements:

• Matric / Grade 12
• Relevant tertiary qualification in Sales, Marketing, Business Management, or related field – advantageous
• Minimum 3–4 years' experience within an FMCG environment
• Proven experience managing sales representatives and agents
• Strong sales, negotiation, and relationship management skills
• Computer literacy with strong reporting and financial management capabilities
• Excellent organisational, leadership, and time management skills
• Ability to multitask, work under pressure, and meet strict deadlines
• Strong analytical and problem-solving skills
• Valid driver's licence and willingness to travel locally

Responsibilities:

Sales and Business Development

• Drive regional sales growth and achieve revenue targets
• Identify and secure new business opportunities within the retail sector
• Develop and implement effective sales strategies and action plans
• Monitor market trends, competitor activity, and customer requirements

Customer Relationship Management

• Build and maintain strong relationships with key customers and buying groups
• Ensure high levels of customer satisfaction and service delivery
• Manage customer queries, complaints, and escalations effectively
• Conduct regular customer visits and business reviews

Sales Performance and Reporting

• Set, monitor, and achieve sales targets and KPIs
• Conduct regular sales performance reviews with team members
• Analyse sales figures, trends, and regional performance
• Compile and submit daily, weekly, and monthly sales reports

Promotions and Retail Execution

• Manage promotional activities, pricing strategies, and in-store execution
• Ensure visibility and availability of products within stores
• Monitor merchandising standards and promotional compliance
• Manage sample stock and free stock budgets effectively

Stock and Financial Management

• Oversee stock management processes and inventory control
• Monitor credit processes and ensure adherence to financial controls
• Ensure accurate forecasting and demand planning
• Drive cost-effective operations and minimise stock variances

Team Leadership and Territory Management

• Lead, coach, mentor, and manage sales representatives and agents
• Ensure effective territory management and field operations
• Monitor team productivity and ensure performance targets are achieved
• Conduct training and provide ongoing support to the sales team

Please be advised that if you do not receive a response within two weeks of applying, you may consider your application unsuccessful.