Senior Specialist in Marketing, Johannesburg

A diversified Company in the Automotive Sector is looking for a committed Senior Specialists in Marketing, who is fast paced and creative, to implement and plan all related branch activities in order to achieve revenue, profit targets, branch goals ,customer satisfaction and retention objectives through compliance and active leadership.

Job Outputs: 

Brand Management:

• Implement and co-ordinate marketing strategy
• Management of Brand campaigns adhoc marketing roll out plans.
• Campaign planning and management
• Control, coordinate and manage the brands and CI elements.
• Manage the application of the CI in various platforms / media (presentations, design platforms).
• Evaluation of all sponsorship requests, coordination and management of sponsorships, functions and events, including rights management, branding, vehicle branding, contracts. (After hours assistance may be required from time to time).
• Coordination and management of the brands social media and website presence. This includes social media content plan creation and management of the online social media management tools.
• Internal promotion of the brands (internal marketing) and internal communication of marketing activities.
• Creation of briefs to agency and timeous follow up with agency on briefs and timelines.
• General assistance in the marketing & sales environment from admin to idea creation and implementation, facilitating sales requirements and the provision of sales fulfillment
• Signage - Management of the brand CI and signage requirements around the country and in accordance with CI guidelines, including branch TV's and video.

Administration:

• Overseeing the existing administrative functions within the department:
• Marketing items stock management
• Distribution of stock and marketing materials, including:
• Mints
• Promotional Materials
• Branding (Physically erect and remove branding, where necessary).
• Administration of marketing budget.
• Control of quotes, purchase orders, invoices, cheque requisitions, petty cash. Follow-up on payment where required. Training on SAGE X3 to be provided.
• Management of the brands sponsorship documentation and comp accounts
• Manage overall email and telephonic requests for marketing and delegate to the correct people. Respond to all requests within 48 hours.
• Management and maintenance of all ISO procedures including the ISO process file.
• Management of marketing databases.
• Assess incoming (external) marketing opportunities and advise manager of findings / recommendations and respond to requests timeously.
• Research new marketing trends and opportunities to introduce new marketing tools / initiatives.
• Build relationships with key suppliers, internal customers and partners.
• General office administration.
• Coordination of ad hoc requests.

Competencies:

• Communication verbal and written skills
• Strong leadership presence / ability
• Possession of creative flair, versatility, conceptual/visual ability and originality
• Brand Strategy Development and Implementation
• Marketing and Promotions
• Application of social media for marketing purposes.

Reputation Management

• Conceptual/visual ability within the context of the role.
• Time & priority management which includes the ability to consistently work within a deadline and well under pressure, 
• Build and maintain strong relationships with key stakeholders; enthusiastic about partnering with business stakeholders and finding solutions to business challenges.
• Planning and Organizing
• Creatively 
• Perfectionist

Minimum Qualification

• A recognized tertiary Marketing qualification NQF6+.

Minimum Requirements and Experience

• South African driver's license and own vehicle.
• Computer literate, MS Office – expert level needed on PowerPoint, Word, and Excel.
• Knowledge of marketing industry as a whole.
• Knowledge of printing, file types, colours, paper, materials (vinyl/Perspex), dies fabrications, lighting and distribution.
• Minimum 5 years of marketing, advertising or relevant industry experience.
• Project planning and management.

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