Marketing Coordinator, Cullinan

Job Title: Marketing Coordinator

Department: Commercial

Job Purpose

The Marketing Coordinator will be responsible or the consolidation and coordination of all marketing activities of the Group and it's subsidiary brands. This includes the management and maintenance of all social media platforms, content creation and copywriting, graphic design, and ownership of the company's corporate identity.

This position will work closely with Sales and Product Development teams to align marketing messages with the companies sales and growth strategies, by raising brand awareness through social and direct marketing activities.

The ideal candidate is someone with a passion for food and the foodservice industry (particularly Red Meat), preferably with experience in this sector. We're looking for someone with strong editorial skills, who is comfortable working in a fast-paced environment.

Reporting to

Marketing Manager

Number of Direct Reports: 0

Number of Indirect Reports: 0

Outputs

Social Media

• Content creation for all social media platforms (Food Photography and Styling experience preferred)
• Action Geographically and Demographically targeted engagement and growth targets
• Develop and implement marketing campaigns across all of the companies brands and subsidiaries, in line with Commercial and Marketing strategy.

Corporate Identity

• Design and coordinate all group branded merchandise internally and externally
• Implementation and Documentation of all external direct marketing efforts
• Ongoing maintenance and ownership of all group branded merchandise
• Staging and coordination of all Direct Marketing efforts
• Engagement with external suppliers regarding marketing materials

Website and IT

• Continually update and maintain the Website with latest marketing communication
• Manage Search Engine Optimization and Key Word Searches
• Update and maintain group Sharedrive activity

Customer Service

• Manage group web traffic and sales lead from external marketing efforts
• Feedback on Social Media reviews and engagement
• Feedback and manage Google Business reviews and engagement

QUALIFICATION DETAILS

Bachelors Degree/Diploma

Graphic Design / Digital Marketing Management / Communication Management