South Africa

Brand Communications Strategist, Johannesburg

Brand Communications Strategist, Johannesburg
Description
Are you passionate about sustainability and strategic brand communication? Do you thrive in structured, fast-paced environments where clarity, consistency, and customer experience matter?

We are seeking a

Brand Communications Strategist (Omnichannel)

to architect and operationalise a scalable customer communication ecosystem within a growing clean energy organisation.

This role is responsible for translating brand strategy into structured, lifecycle-based communication frameworks across onboarding, billing, customer education, engagement, and retention. The successful candidate will ensure that every customer touchpoint reinforces brand positioning, builds trust, and delivers clear, compliant messaging.

This is a strategic and systems-oriented role focused on long-term communication architecture rather than campaign execution alone.

Brand Governance&Messaging Strategy

Act as custodian of brand voice across all lifecycle communications

Audit and standardise customer-facing messaging across business units

Develop and maintain communication guidelines and governance frameworks

Ensure alignment between brand positioning and operational messaging

Lifecycle Communication Architecture

Design structured communication journeys across the full customer lifecycle

Develop scalable messaging frameworks for web, email, support content, product communications, and campaigns

Identify customer friction points and improve clarity through messaging optimisation

Ensure communications are accurate, timely, and aligned with regulatory and operational requirements

Cross-Functional Collaboration

Partner with Marketing, Growth, Customer Experience, Product, and Operations to align messaging with evolving business objectives

Translate complex product, regulatory, and operational information into accessible customer language

Establish structured workflows to maintain stakeholder alignment and delivery discipline

Performance&Continuous Improvement

Leverage performance data and customer insights to refine communication strategies

Balance creative storytelling with operational precision

Maintain high standards for clarity, compliance, and brand consistency

Requirements 4-7+ years' experience in brand communications, lifecycle marketing, or messaging strategy

Demonstrated experience building structured communication systems at scale

Strong understanding of brand governance and voice development

Proven ability to convert strategy into repeatable operational frameworks

Experience working across cross-functional, distributed teams

Strong project management and execution capability

Benefits Remote Work

Initially, it is required to have a personal computer and a reliable internet connection.

Company-provided equipment will be given after three months.

Health Maintenance Organization (HMO) coverage.

Additional Compensation For Night Shifts Benefits as mandated by the government.

A stable, long-term career opportunity.

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Brand Communications Strategist has been posted in the Johannesburg Marketing, Advertising & PR category on Locanto.

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