FRANCHISE EXECUTIVE, Johannesburg

FRANCHISE EXECUTIVE Location:

Johannesburg, South Africa (National Travel Required) Industry:

FMCG / Retail / Franchising

A leading organisation in the FMCG and franchising sector is seeking a dynamic and commercially driven Franchise Executive to oversee and optimise national franchise operations.

This is a high-impact leadership role responsible for driving business growth, strengthening brand standards, and ensuring operational excellence across a multi-site franchise network.

THE ROLE You will take ownership of national franchise performance, leading franchise managers and supporting franchisees to achieve strategic, operational, and financial objectives.

Key responsibilities include:

Managing and leading a national team of franchise managers

Driving operational excellence across all franchise locations

Ensuring alignment to brand standards, product quality, and service delivery

Developing and implementing growth strategies across the franchise network

Supporting franchisees with business planning, performance improvement, and execution

Building and maintaining strong relationships with franchisees and key stakeholders

Conducting regular site visits to monitor performance and provide support

Identifying operational challenges and implementing corrective strategies

Driving the adoption of operational tools, campaigns, and best practices

Managing financial performance, including:

Increasing sales, customer spend, and footfall

Improving gross profit and reducing shrinkage

Monitoring budgets, performance metrics, and financial reporting

Supporting marketing and brand development initiatives

Ensuring effective implementation of national campaigns and local marketing strategies

Acting as brand custodian to ensure consistency and integrity across all stores

Overseeing reporting, administration, and compliance across the franchise network

Conducting financial reviews and audits

Ensuring accurate and timely reporting from franchisees

Driving expansion and growth opportunities, including new store openings

Identifying new markets, sites, and business opportunities

Supporting franchisees through store setup, training, and launch execution

Leading training and development initiatives across the franchise network

Identifying skills gaps and coordinating training interventions

Coaching and mentoring franchise managers and store teams

WHAT WE ARE LOOKING FOR Key requirements:

Relevant qualification in Business, Franchise Management, or related field

6+ years' experience in franchising, FMCG, or retail operations

Proven experience managing multi-site or franchise operations

Strong financial and commercial acumen

Experience in operational management, business planning, and performance improvement

Strong understanding of brand management and franchise models

Advanced MS Office skills (Excel, Word, PowerPoint)

WHO YOU ARE

A strong leader with the ability to influence and drive performance

Commercially minded with a focus on growth and profitability

Highly organised with strong planning and execution capability

A relationship builder with excellent stakeholder engagement skills

Hands-on, proactive, and solutions-driven

Resilient and able to operate in a fast-paced, multi-site environment

WHY THIS ROLE

Opportunity to lead and shape a national franchise network

High-impact role with direct influence on business growth and brand success

Exposure to strategic, operational, and commercial decision-making

Dynamic environment with strong stakeholder engagement

Career growth within a well-established organisation

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