South Africa

Digital Media Planner, Johannesburg

Digital Media Planner, Johannesburg
Description
Responsibilities The Digital Media Planner is expected to be data driven, insights led, and a creative thinker, who strives to make a meaningful impact on the business.

This role demands confidence, presence, and the skills to make a meaningful impact. It is not simply about taking and executing orders; Starcom Planners are expected to direct, inspire, and add value at every turn.

A high level of collaboration, a willingness to teach others, and a real desire to push the boundaries is what will be expected.

In addition, this role requires a high degree of accountability and responsibility over the digital media investments we are entrusted to manage.

Some working outside the standard working hours may be necessary.

Creating CE’s

Sending CE’s to clients

Managing CE’s

Sending CE’s to buyers for PO tracking purposes

Drawing up media schedules

Delivering media schedules

Obtaining media schedule approvals from clients

Creating chase lists, delivering chase lists to creative partners and Power of One partners

Chasing outstanding creative

Briefing campaigns into Ad Operations

Compiling and delivering Proof of Life documents

Attending internal meetings with strategists, Ad Operations and traffic management

Following up on the status of campaigns in Ad Operations

Maintaining a good relationship and understanding of media owner platforms

Maintaining good relationships with the campaign management and Ad Operations teams

Qualifications

Google Fundamentals of Digital Marketing

Google Analytics

Google Ads Video

Google Shopping Ads

Google Display Ads

Google Ads Search

Facebook Blueprint Planning

Experience

At least 3 years of digital media planning experience

Hard Skills

Able to effectively project manage

Numerically strong and analytically able

Strong communicator with effective interpersonal relationships across team and clients

Advanced IT skills including Microsoft Word, Power Point, Excel, Outlook and web‑based applications

The ability to synthesize and reduce different inputs to create a well‑considered and accurate representative view

English fluency and language skills for effective business writing

Strong presentation skills

Solid data interpretation and analytics skills

Ability to exercise strategic principles and structured thinking to tackle business development projects assigned by client

Ability to select appropriate frameworks, tools and approaches to use in solving client problems

Develop strategies that interpret cultural and social trends as well as data relevant to client business

Soft Skills

Open to constructive feedback and challenges accordingly

Effective at building relationships and working as a team

Shows leadership and decision‑making ability

Manages change well– adapts and remains flexible to business priorities

Can collaborate without ego as well as work effectively independently

Willing to transfer skills and share knowledge openly

Ability to self‑start and self‑manage

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Digital Media Planner has been posted in the Johannesburg Marketing, Advertising & PR category on Locanto.

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