Copywriter, Johannesburg
Copywriter, Johannesburg
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Johannesburg, South Africa -
Posted: a week ago
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Description
COPYWRITER Purpose Creates clear, compelling messaging that drives action across all campaigns and channels.
What You’ll Do
Write campaign copy across digital, retail and brand
Develop messaging frameworks and tone
Work closely with Creative and Campaign teams
Optimise messaging based on performance
Ensure consistency across all touchpoints
KPIs
Conversion rates
Message clarity and effectiveness
Campaign performance impact
What Good Looks Like
Simple, clear and persuasive messaging
Copy that drives action
Consistent brand voice
Why This Role Matters Messaging is what converts attention into action. This role ensures we communicate clearly, stand out, and don’t lose customers through weak or generic copy.
Brand Personality Fit
Direct and punchy
No jargon or filler
Speaks like a real person
#J-18808-Ljbffr
What You’ll Do
Write campaign copy across digital, retail and brand
Develop messaging frameworks and tone
Work closely with Creative and Campaign teams
Optimise messaging based on performance
Ensure consistency across all touchpoints
KPIs
Conversion rates
Message clarity and effectiveness
Campaign performance impact
What Good Looks Like
Simple, clear and persuasive messaging
Copy that drives action
Consistent brand voice
Why This Role Matters Messaging is what converts attention into action. This role ensures we communicate clearly, stand out, and don’t lose customers through weak or generic copy.
Brand Personality Fit
Direct and punchy
No jargon or filler
Speaks like a real person
#J-18808-Ljbffr
Highlights
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Company nameThe Good Human (Pty)Ltd -
Job positionCopywriter
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Copywriter has been posted in the Johannesburg Marketing, Advertising & PR category on Locanto.
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