Marketing and Brand Manager, Pretoria

Marketing and Brand Manager required in Pretoria. An upmarket student accommodation development in Brooklyn, Pretoria— together with its fast-growing, lifestyle-driven restaurant — is looking for a dynamic Marketing&Brand Manager to lead its creative and digital presence.

This is not a corporate desk job. This is a high-energy, on-the-ground role for someone who understands youth culture, lives and breathes social media, and knows how to turn a space into the place to be.

The Marketing&Brand Manager will be responsible for building brand desirability, driving occupancy, increasing restaurant foot traffic, and overseeing exciting growth projects— including the launch of a wellness-focused mobile app.

You will lead the content strategy, manage external agencies, and drive performance marketing initiatives, while being fully immersed in the day-to-day energy of the residence.

Salary: R50,000– R60,000 per month.

Duties&Responsibilities:

Develop and execute a bold, youth-focused marketing strategy

Drive occupancy marketing for the student residence

Increase visibility and foot traffic for the expanding restaurant

Oversee and guide performance marketing campaigns (Meta, Google, paid social)

Manage and brief external agencies (digital, creative, PR)

Lead content strategy across social platforms

Oversee daily engagement and community interaction

Drive brand partnerships and on-site activations

Support the rollout and promotion of the wellness app

Track performance metrics and optimise campaigns accordingly

Requirements:

Strong experience in social media marketing and brand building

Solid understanding of performance marketing and digital campaigns

Experience managing agencies and multiple stakeholders

Energetic, hands-on and highly creative

Comfortable working on-site in a fast-paced, youth-driven environment

Pretoria-based (role is fully on-site)

This is an opportunity to shape a lifestyle brand in a space filled with innovation, student energy, and exciting expansion plans.

#J-18808-Ljbffr