Head of Marketing, Sandton

• Develop and oversee the overall global marketing strategy
• Conduct continuous market research and monitor sector trends (acquisitions, pricing changes, and new products and features), to ensure business strategy is targeted

• Design branding, positioning, and pricing strategies

• Present ideas and consult on final marketing deliverables with the internal teams respectively. Specifically, sales, product, and account management teams to generate leads for the business
• Operate across functions to help in product marketing, creating lead-generation campaigns, and execute the annual marketing plan
• Identify new opportunities to generate content, engage thought-leaders and create campaigns aimed at increasing awareness of the business
• Generate and manage stakeholder relationships, which include managing PR with associations and influencers

• Prepare and manage monthly, quarterly and annual budgets for the Marketing department
• Develop and monitor team goals, while striving for continuous improvement and team performance

• Coordinate sales and marketing efforts to boost brand awareness
• Participate in the quarterly and annual planning of company objectives
• Manage and coordinate key messaging, aid in collateral creation, and promote the event through a multi-channel marketing strategy
• The role is a full-stack global marketing role with management of end-to-end marketing responsibilities of the business

Primary Skills Required

• The candidate should display entrepreneurial skills and instinct in undertaking high-level strategic analysis and planning, together with the development of innovative value propositions for customers globally
• Good understanding & appreciation of brand and marketing concepts. Willing to learn on-the-go
• Experience in PR management or worked at a PR agency handling leading tech brands
• Strategic thought on concept creation, messaging, utilization of design principles
• Creative thinking and wide exposure to good marketing references
• Excellent communication skill

Traits Expected

• Proactive and positive in attitude
• Entrepreneurial and aggressive in nature
• A-team worthy, accountable and competitive
• Collaborative as well as independent manager – a flexible approach
• Agile and flexible for the start-up environment and to work with a global/diverse team

Qualification requirements

• BSc or MSc in Marketing or relevant field
• Work experience as Head of Marketing or VP Marketing, preferably within the retail/fashion industry
• Experience running successful marketing campaigns
• Solid knowledge of web analytics and Google Adwords
• Experience with CRM software
• Leadership skills with the ability to set and prioritize goals