AI Specialist Conceptual Copywriter, Port Elizabeth, South Africa

Job Overview: AI Specialist Conceptual Copywriter

We are seeking a creative and forward-thinking AI Specialist Conceptual Copywriter to develop innovative, AI-driven content strategies and campaigns. The successful candidate will combine strategic thinking, creative storytelling, and advanced AI tools to produce engaging multimedia content tailored to diverse audience segments.

Key Responsibilities

• Develop and implement AI-driven content strategies aligned with brand and marketing objectives
• Create strategic content plans and deliver ongoing high-quality content across multiple platforms
• Develop AI-powered personalization strategies for different audience segments to improve engagement and customer experience
• Use AI tools to generate and enhance written, visual, and video content
• Create multimedia content packages including copy, graphics, presentations, videos, and digital campaigns
• Conceptualize and execute creative campaigns using emerging AI technologies
• Collaborate with marketing, design, and digital teams to ensure brand consistency
• Analyze content performance metrics and optimize strategies based on insights and trends
• Stay updated on the latest AI tools, content innovations, and digital marketing trends
• Ensure all AI-generated content aligns with company tone, messaging, and quality standards

Minimum Requirements

• Qualification in Marketing, Communications, Digital Media, Journalism, or related field
• Proven experience in copywriting, content strategy, or digital marketing
• Strong understanding of AI content generation tools and platforms
• Experience creating multimedia content including text, image, and video assets
• Excellent conceptual thinking and creative problem-solving skills
• Strong written and verbal communication abilities
• Ability to manage multiple projects and meet deadlines in a fast-paced environment

Desired Skills

• AI content creation and prompt engineering
• Creative storytelling and campaign development
• Audience segmentation and personalization strategies
• Digital marketing and social media content creation
• Video scripting and multimedia production
• Content analytics and performance optimization
• Innovative thinking and trend awareness