Social Media, Johannesburg

• Facilitate the set-up of the relevant social media pages, as per the structure provided
• Compile social media cross-channel content calendar:
  • Formulate the editorial calendar per customer per month, collaborate with the creative & design department and understand the client's KPI's, content pillars, messaging & objectives
  • Provide the post structure, per channel, for approval before the first Tuesday of every month
  • Schedule the approved posts, per social media channel, as per the structure approved
  • Boost the applicable posts as per the company social media spend structure
  • Facilitate campaigns, in collaboration with the creative & design department, to achieve the client's objectives
  • Provide future strategic ideas based on the data received per client, per post, per campaign
• Facilitate month-end reports per customer, per social media channel, as per the structure provided (Owned, earned & paid media)
• Keep abreast of all social media trends and research and communicate them to the business
• Continue to define & refine the company's  social media marketing process and reporting
• Facebook reconciliations, as per the structure provided

• Weekly
  • Monitor & Report on any budget issues or requirements
  • Check performance of previous posts/campaigns and ensure the following week's posts are facilitated and organised
• Daily
  • Keep abreast of all customer notifications on all social media channels
  • Keep abreast of each customer & their social media reach and engagement, follower growth and spend, notifying Management immediately of any issues or negative comments
  • For ad campaigns, check lead volumes per campaign
    • If Lead volumes have increased, publish the leads and send an excel pasted format to the applicable customer, via email
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• Design, formulate and execute a social media strategy & action plan to increase the companies customer numbers
• Provide monthly reporting on key metrics, growth and ROI for the strategy & action plan you have derived
• Communicate strategic suggestions on improvement, monthly

Duties & Responsibilities to be reviewed every quarter for suggestions and amendments to improve the day-to-day working responsibilities and requirements from the organisation

Experience

• At least 3 years industry and job-related experience
• Must have at least 2 years' experience with Facebook business manager
• Attention to detail
• Great communicator
• Knowledge of online community management
• Team player