Regional Marketing Coordinator - Online Payments I Johannesburg

Our client is a homegrown South African fintech company pioneering the future of payments. They are a passionate and collaborative team of developers, engineers, visionaries, techies, geeks and nerds. We are looking for a Regional Marketing Coordinator to join their team. Job description: You are our client’s boots on the ground, the operator who brings national GTM campaigns to life within your region. You launch merchant‑facing and consumer‑facing activations, execute in‑store branding, deploy VAS campaigns, and feedback proof to fuel national playbooks. You are the connective tissue betweenstrategy and results. You work closely with the Merchant Growth, Partner Growth and Marketing teams to ensure every touchpoint delivers real, measurable engagement and revenue impact – not just visibility. You don’t wait for permission. You move fast, land hard, and get results.Responsibilities

Campaign Execution>M Activation

Deploy and adapt national campaign strategies for VAS initiatives. Execute regional marketing activations including signage rollouts, branded materials, and staff enablement. Plan and deliver merchant launches, store pop‑ups, B2C promotions, and multi‑channel regional initiatives. Ensure campaign materials are aligned with merchant profiles, verticals, and channel objectives.Sales Collaboration&Merchant Support

Work closely with Merchant Acquisition Specialists and Merchant Growth Managers to support onboarding, growth, and reactivation initiatives. Enable field readiness for merchant‑facing teams by coordinating regional GTM plans, activations, and feedback loops. Provide tactical support for merchant engagement campaigns, loyalty incentives, and regional VAS rollouts.Ecosystem&Partner Engagement

Coordinate with mall managers, landlords, and ecosystem partners to unlock regional access and co‑branded marketing opportunities. Represent Zapper at local events, partner activations, and merchant touchpoints to ensure on‑brand presence and message alignment. Support partner campaigns (issuing/acquiring) with in‑field brand amplification and asset deployment.Performance Reporting&Proof Loop

Track regional campaign metrics: redemption %, footfall uplift, acquisition and app usage. Capture merchant testimonials, field insights, and pre/post activation impact data. Feed insights weekly to Growth Marketing and Merchant Growth leads to improve campaign targeting and scale what works. Requirements

5 years of experience as a Marketing Coordinator, Field Marketing Specialist, Brand Activator, or Regional Marketing Executive– ideally in a fast‑paced tech, retail, or FMCG environment. In‑person Marketing&Activation Tools

Brand activation and event management (store launches, mall activations, pop‑ups, promotions). Production and deployment of branded materials and signage. Collaboration with regional suppliers, printers, and event partners. Mobile or payment app products (experience with QR payments, loyalty, or fintech ecosystems advantageous).Proven Ability to Work Remotely While Driving Measurable On‑Ground Engagement

Coordinating cross‑functional teams, field partners, and merchants to ensure high participation, timely execution, and post‑campaign reporting. Required Experience

Executing multi‑channel go‑to‑market (GTM) campaigns across retail, hospitality, and service sectors. Coordinating regional events, merchant activations, and brand promotions. Managing suppliers, agencies, and regional partners for campaign delivery. Capturing, analysing, and reporting campaign performance metrics.Managing brand ambassadors or promo teams during field activations. Ability to

Collaborate closely with sales teams to drive merchant acquisition and engagement. Work autonomously while maintaining high communication and accountability standards. Problem‑solve in real time and adapt to changing market dynamics. Build strong relationships with merchants, landlords, and ecosystem partners.Nice to Have Experience

Fintech, payments, or retail tech ecosystems. Competencies Required

Field‑first executor with speed and precision. Creative, adaptable, and solutions‑driven. Highly organised and detail‑focused. Strong communicator with internal and external stakeholders. Proficient with Canva, Figma, campaign tools, and AI‑based localisation or content creation platforms.Benefits

Salary: R25 000– R45 000 CTC (depending on experience). Annual salary increase after 12 months of service. 17 days leave (accrued at the South African statutory rate). Group life cover. Study assistance (100% funded for courses under 6 months, 50% for longer courses, leading to certification).Crèche&pre‑school allowance (R800 per child under 4, R400 per child under 6). Location

This is a hybrid role. The candidate will work online/remote but must reside in Johannesburg and/or the surrounding areas, as site presence is required as per the role requirements.

#J-18808-Ljbffr